










Wayfinding and signage roll out for Rio de Janeiro during the World Cup. 2013, Apr-Jun, Rio de Janeiro, BR. ICON: Luiz Mello (Project Director), Gustavo Soares & Simon Hatto (Project Managers), Ian Archer (Wayfinding Specialist), Ricardo Bacellar (Senior Designer), Silvia Araujo (Designer) • Tátil RJ: Roberta Gamboa (Creative Director), Mari Hermeto (Design Manager), Noel Rabacov (Senior Designer) • Case Photography by Marcelo Coelho